To become prosperous real estate investor, it requires you to have a solid and effective marketing method in place to drive perpetual deals from not only sellers, but also buyers in addition to hard money lenders.
The marketing you have setup will immediately impact the sum of deals you have in your funnel, and that will directly impact the sum of deals that you close on and create a profit.
While there are countless very effective methods to market your business offline (i.e. letters, bandit signs, newspapers, etc), there are a great deal more efficient ways to advertise on the internet.
Using the web and real estate investor websites as a advertising medium not only enables you to test and quantify your outcomes almost instantly, but it also allows you to automate the system completely so your’re not wrapped up in the process other than administrating the leads that are brought in.
Here three fast examples of how you can promote on the web to find motivated sellers in addition to build a list of buyers for your houses very rapidly
1) Use Google Adwords and implement a geographically targeted search engine marketing campaign to attract people in your town that are looking for specific keywords like “how to sell house fast”, or “houses for sale”, then provide a link back to your web site with a submission form to be completed.
2) Place an ad on Craigslist for a property that you are selling, and tell them that you have other discounted houses for sale and then link back to your website with a feedback form.
3) Setup a login account on Facebook and establish friend requests to any real estate related people in your city. For good example search for others who are real estate investors, licensed mortage brokers, attorneys of real estate, title agents, property inspectors, etc. Then when you have a property for sale you can post a comment there and link them over to one of your web sites with more info about the house.
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However where all this goes together is in how you collect these leads. To build a fully automated system you will need to try and filter your leads so when you start communicating with them they are qualified and primed to do business work with you.
How you do that is by using a very simple landing page on your website that uses a optin form on there that could be completed by your web site visitor. And then when they submit the optin form you can have their contact information sent to an e-mail autoresponder like mailloop.com to automatically follow-up and instruct your buyers on how you can help them.
This way when they follow-up with you, they’re already in tune with what you’re looking to accomplish whether you might want to to obtain their house using creative financing, or to offer them a wholesale real estate, or even to borrow private money from them for buying houses.
You would want to make a separate internet site like this for each type of prospect type you are promoting to so you can increase the submission rate of the optin form submits. For illustration, you would have a website page specific to sellers, with a form submission and auto-responder for seller information a independant web site page for buyers, and another page for hard money lenders.
Its simple to do, actually you could quickly setup an account with RealWebsite (www.realinvestorwebsite.com) and have the ability to create up to 10 real estate investor websites for only $27 a month you get the hosting and anything else you need to put a website created in as little as than five min.
Then by just using 1 or more of the promotional strategies illustrated above or in the info made available from www.investormarketingtips.com you will be gathering highly profitable and targeted leads from hot sellers, hot buyers, not to mention hard money money lenders right away.