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Why Invest in Brazilian Land?

Brazil is going to have startling growth next year as it emerges from the crisis said President Lula da Silva last month. The OECD has predicted 4% economic growth for Brazil which shows evidence that Brazil is one of the first economies to recover from the economic slump in an resounding way.

It has been announced that the US is to provide as much as $10 billion (6 billion) in financing to go towards the development of oil fields off the Brazilian coast.US national security adviser General James Jones has been visiting the Latin American country this week and Brazilian planning minister Paulo Bernardo da Silva said that the US Export-Import Bank has now signed an agreement with energy giant Petrobras to finance exploration of the vast deepwater reserves that it is developing with a five-year, $174 billion investment program. The goal is to more than double Brazil’s production, to 3.5 million barrels a day, by 2012, making the country a top oil exporter, and increasing the wealth in the country immensely.

The growing middle classes and consequent increasing domestic consumption of the BRIC nations is creating greater demand for exports. While US consumers continue to tighten their purse strings, Brazil, Russia, India and China will be responsible for around 50% of worldwide export demand.

Since 1995 Brazil has invested heavily into tourism, taking foreign visitors numbers to 5.2 million in 2008 from just 1.9 the previous decade. In preparation for the 2014 football World Cup, which will take tourism levels to a new all-time high, the Government will spend over $250 million over 5 years on infrastructure.

The Brazilian property market has huge room for growth. Residential mortgages only represent 2.5 percent of the Brazils GDP according to Banco Central do Brasil, the Central Bank. Comparisons with other countries reveal a huge growth potential for Brazil as Mexico is 11%, Chile 20%, Spain 45% and 68% in the US. Even with the worldwide economic crisis, mortgage lending in Brazil rose 41%, twice as fast as consumer credit. The state-owned Caixa Economica Federal has lent around 19 billion Reais so far in 2009, compared to an average of five billion Reais four years ago. It expects to lend 26 billion Reais worth of loans for Brazil real estate purchase in 2009.

Brazil has a huge export industry, yet this only accounts for 12% of its $1.5 trillion economy. With Brazils middle class now making up more than half its 190 million-strong population, the domestic consumer market is booming. Retail spending has increased heavily this year from 2008 with groups such as Whirlpool, which has a 40% share of the white goods market, recently announcing 20% increases in sales year on year. Other groups have been quick to jump on board the household goods train. Over the next five years, well see a doubling of sales of durable goods in Brazil, said Jos Roberto Tambasco recently. The vice-president for operations of Pao do Aucar, which turned over $8.9 billion in 2008, spoke in the wake of the supermarket giants strategic acquisition of appliance retailer Ponto Frio for $422, providing the group with a further 458 outlets countrywide to meet the burgeoning demand for household appliances.

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