My friend, I have some information for you. And you’re going to want to pay attention.
It’s so freaking easy… yet so few actually do it.
Business Cards.
“Maestro, are you kidding me? Business cards are for cubicle-dwellers. I’m a wholesaler! Gimme something I can use!”
Rule #1: Cut the excuses. Won’t have them…
Alright, time to get down to business, here. Let’s talk about where to get your cards and what to put on them.
Go local, or get them on the web. Up to you. I like local printing shops, keeping as much of my money flowing to the local economy. But, I do a ton of web transactions, too. The money business card is my favorite. Go to ezsigns.net to get your hands on them.
Success Tip 1
The “hundred dollar bill” business card is straight ballin’. Tell me you wouldn’t pick that baby up if you saw it sitting on the ground somewhere? You bet you would. And ezsigns.net has them! Or, just Google “money business card.”
An absolutely huge mistake that I see so many make, is writing your business name on the front of the card. Listen, people in distress (that’s who is going to be calling you) do not want to deal with Joe Schmoe’s Investment Group. They want to deal with regular people, just like them, who understand what they are going through.
Real Estate Wholesaling Tip 2
Your card is an important part of your marketing. Make sure you do it right!
Listen, I understand that business cards suck. But, every card that you extend to someone, could mean thousands of dollars to you. You think I’m kidding?
Here’s what you do:
Order your cards, either online or from a local printing shop. Order a bunch… like 1,000.
Determine now how many, each day, you are going to give out. Here’s a quick hint: make it at least five. And yes, you are going to have to give them to people you don’t know. Get over it.
This is huge. Always, always, always give out at least two to a person. And no, giving out two to one person doesn’t count for two toward your daily goal. It’s just one. And that’s cheating. No cheating, my friend.
And here is the most important part of this entire article. If you remember nothing else, but this part, you will be fine. Always offer CASH for referrals. “Mr Schmoe, I’m a real estate investor and if you, or anyone you know, needs to sell their house fast, please let me know. Oh, and I pay $500 cash for referrals.”
House-Flipping Tip 3
This tiny, but important, piece of action could make you a lot of money. Listen, laziness will kill your income. I don’t care what industry you’re in. But, especially in wholesaling. If you are a slacker with the small stuff, you will be a slacker with the big stuff, too. Don’t make that mistake.
“But Maestro, I feel like a schmuck handing out cards to strangers. This sounds stupid. I want to focus my time on more important things. It’s just not for me…”
If this is your attitude, then have fun in your $50,000 a year job, which you hate, for the rest of your life. If you want to make a difference – work for yourself and enjoy the freedom God intended, this is what it takes. Freedom comes with a price.
… and this is only a small sacrifice, my friend. Trust me.
Listen, I know a lady who made $50 G’ssss from a business card once. Could you use an extra $50,000 this month?
Andrew Massaro is national wholesale real estate coach real estate coach, and the author of the wildly successful e-book, Quick Flips and Fast Cash: A Moron’s Guide to Flipping Houses flip houses.